Don’t Undervalue Your Time: Is Making Letter Sets In-House Worth It?


When it comes to producing letter sets for your business, it might seem more efficient to make your own channel letter sets in-house. But that’s not necessarily the case - in fact, you’re probably undervaluing your time by producing your own sets. In this month’s blog, we discuss the time commitment required to produce letter sets, and offer some alternative ways to use your time.

Producing Channel Letter Sets

If you’re trying to make letter sets in-house, chances are you’re not budgeting enough time for production. In fact, your business needs to make a minimum of 20 channel letter sets per month to make producing sets in-house worth the investment. That’s a significant investment in time, materials, and employees. And because each channel letter sign takes the average sign company between 8 and 24 hours to produce, making channel letter sets in-house might not be the most profitable use of your company’s time.

Read More: Can You Afford Letter Channel Materials?

Use Your Time Wisely

If you’re still interested in producing some signage in-house, then custom, higher-margin signs are better to produce than commodity channel letters. So if you’re committed to producing some signs, then your time - and your employees’ time - might be better spent on manufacturing higher-margin products and outsourcing the rest. This will also give your team more time to spend on sales calls and follow-ups, which are a fantastic way to increase your landing percentage and are always a wise use of your time.

Outsource Your Manufacturing

At Direct Sign Wholesale, we only focus on manufacturing. While it might take your company upwards of 24 hours to produce a channel letter sign, DSW can produce a set in 2 to 4 hours. That’s a pretty hefty difference - and the hours add up. By partnering with us, you can focus entirely on your business and sales, and let us handle production. As one of America’s largest channel letter manufacturers, we can ensure you’re getting the best deal at the best price. Contact us or request a quote today to learn more about our best prices, fastest lead time, and highest-quality channel letters.