Direct Sign Wholesale Blog

Sales Science Series #1: Ask Your Client Questions

Posted on Jul 31, 2019 by admin
Asking questions before starting to pitch your product is key to landing a successful sale. Not only can you identify what’s most important to your customer, but you can also start to form a relationship with the client.

A Salesperson Cheat Sheet: The Formula for Success

Posted on Jul 19, 2019 by admin
53% of what drives customer loyalty is the sales experience: how you sell, rather than what you sell. But, finding the right way to sell can be hard! Some clients want a softer nudge in the right direction, while others want a more direct pitch.

The Dos and Don'ts of Designing a Channel Letter Sign

Posted on May 7, 2019 by admin
Direct Sign Wholesale specializes in channel letter signs, the best option for any business looking for a durable, customized, and high-quality outdoor sign. A lot goes into designing channel letters, which is why we’re sharing our years of expertise.Before designing a channel letter sign for your client’s business, make sure you’re familiar with best practices. Follow these rules to ensure an effective end-product...

The Best Type of Channel Letter Signs for Retail Stores

Posted on Apr 18, 2019 by admin
These days, it’s more difficult than ever to grab (and hold) consumers’ attention. With seemingly endless shopping options to choose from and the ever-growing online shopping trend, brick-and-mortar retail stores have to do more to stand out.

How to Enhance an Outdoor Sign

Posted on Mar 13, 2019 by admin
An outdoor sign has a lot of purpose. It can direct customers to where a business is, give the business brand recognition, and help a business get in front of new customers. But if it’s poorly designed or it’s not enhanced, the business’ sign might be keeping customers from entering the door.