Channel Letter Signs

Don’t Undervalue Your Time: Is Making Letter Sets In-House Worth It?


When it comes to producing letter sets for your business, it might seem more efficient to make your own channel letter sets in-house. But that’s not necessarily the case - in fact, you’re probably undervaluing your time by producing your own sets. In this month’s blog, we discuss the time commitment required to produce letter sets, and offer some alternative ways to use your time.

Improve Your Sign’s Night Visibility

Daylight savings rolled across much of the US and Canada this month, which signals longer nights. Night visibility is a big concern in the sign business, and helping your customers increase their sign’s night visibility helps them grow their business and remain a satisfied customer. Make sure your customers’ signs are making the most out of the longer nights by following these night visibility tips.

How Are Channel Letters Made?

As you know, channel letters help your clients’ business stand out from the crowd. With customized colors, sizes, lighting, and logos, just about any brand can use channel letters to bring their business to the next level. But have you or your customers ever wondered how channel letters are made? Although the process may be simple, buying the equipment and perfecting your manufacturing strategy takes time, effort, and continuous improvement.

The Dos and Don'ts of Designing a Channel Letter Sign

Direct Sign Wholesale specializes in channel letter signs, the best option for any business looking for a durable, customized, and high-quality outdoor sign. A lot goes into designing channel letters, which is why we’re sharing our years of expertise.

Before designing a channel letter sign for your client’s business, make sure you’re familiar with best practices. Follow these rules to ensure an effective end-product and a very satisfied customer.

When designing channel letters, you should definitely...

The Types of Channel Letter Signs We Produce

If your client is in need of a sign that will stand out, accurately represent their brand, and last through weather and seasonal changes, a channel letter sign could be the perfect option. Channel letter signs are the most popular type of outdoor sign, as they are made to cleanly and professionally show customers where a business or building is located.