wholesale signs

A Quick Idea for Increased Sign Effectiveness

What is a simple way to increase the probability that a channel letter sign will be effective?

Here is one easy way: make sure your client’s sign ranks high on the legibility scale. Not the readability scale, the legibility scale. They are two different things.

Here are two quick definitions: legibility is the ability for a person to read something without effort. The typeface does not require a mental “translation” – it is quickly comprehended.

Signs from the Shop: Front-Lit Channel Letter Logo Box

Check out the detail on this week's Signs from the Shop!

Channel Letter Signs from the Shop

Direct Sign Wholesale Launches New Mobile Website

Direct Sign Wholesale has always sought to make getting a quote for wholesale channel letters as easy as possible. Now, with the launch of our new mobile website, getting a quote in the field has never been more convenient.

Direct Sign Wholesale Mobile Website

Signs from the Shop: Front-Lit Logo Box

Our next feature on Signs from the Shopis a circular, front-lit logo box. Done in red and yellow, a nice contrasting color scheme, the channel letter sign is sleekly designed and easy to read, even from a distance.

Channel Letter Showcase: Kerley Signs

Direct Sign Wholesale is excited to feature an excellent customer and new member of the Channel Letter Showcase: Kerley Signs.

Channel Letter signs

Channel Letter Showcase: Signarama of Deer Park

Direct Sign Wholesale was pleased to work with Signarama of Deer Park, New York on this set of reverse-lit channel letters and to feature the sign in this installation of The Channel Letter Showcase.

Channel Letter signs

Signs from the Shop: Reverse-Lit Gun Barrel Channel Letters

Our newest addition to the Signs from the Shop collection is one of the more unique signs we've had the privilege to produce lately, utilizing several separate pieces to build a cohesive logo.

Channel Letter Showcase: 3DeSigns Custom Signs

ThiWe are thrilled to have another set of Direct Sign Wholesale channel letters to showcase this week. We created this sign for our friends at 3Designs Custom Signs in New York. Their customer, National Bank of Coxsackie, needed a channel letter sign for their newest location as they expand with branches upstate NY.